Wear Your Denim and Donate Your Dollars!
This April 26th join us in wearing your denim and donating your dollars in our 24-hour flash fundraiser to support our FREE critical services to those affected by sexual violence.
What is Denim Day?
In 1998 an Italian court overturned the 1992 conviction of a 45-year-old male driving instructor imprisoned for raping an 18-year-old girl, on the basis that her jeans were so tight that her help must have been required to remove them.
The decision implied that a woman’s choice of clothing was indicative of consent. Outrage was sparked and women members of the Italian Parliament protested by wearing jeans to work the next day.
Denim Day was born.
In 1999, a nonprofit in the U.S. established an official day of recognition on the last Wednesday of April, and others followed suit. The events in Italy had inspired an annual, international Day of Action, involving over 12 million people around the world today. It is currently the longest running sexual assault prevention and awareness campaign.
Join us in wearing jeans on this day and be a part of an international symbol of protest.
If you donate on Denim Day you will receive one of these fun Denim Day stickers. Stand in solidarity with survivors to combat victim blaming and promote awareness of sexual violence.